January 24, 2008

Type-In Traffic According to Google

Have you noticed that the latest version of Google's Toolbar does not always take you to the address that you typed into the toolbar.

Under certain conditions the "Address Browse Bar by Name" feature in the Google Toolbar automatically takes you to a random, pre-determined site when you type in a specific url. It does not take you to the address you typed in.

For example, if you type "hockey.com" into the address bar, it takes you to www.nhl.com. You DON"T go to www.hockey.com! The problem is the average person at home won't even know what's happening and they may never get to your www.hockey.com site.

This happens under certain conditions when the user does not type in the preceding "www" AND either:

1.) Your title tag does not match your url

2.) Your site is not indexed (most parked pages)

This can present a problem for domain investors that rely on type-in traffic on parked pages.

Let's hear your opinions.

No comments: